Identity Fusion Blog: LeadershipLessons

Life in the Impact Zone: Surfin’ the Turbulent Waters

In surfing, there’s a place known as the impact zone—that stretch of water just beyond the calm, where the waves crash with force and fury. It’s where the action happens, the..

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Measure Twice, Cut Once

When I bought my first house some 30 years ago, I was young, ambitious, and wildly confident in my ability to take on home improvement projects I had no business tackling. It was..

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